WAM!NET Content Studio

WAM!NET Content Studio is a comprehensive brand management service specifically tailored to the storage and management of brand assets. Assets such as documents, presentations, templates, logos, moving pictures and sound, in any file format, to be properly stored, catalogued, managed and protected, enabling easy access to material to use, re-use or re-purpose.

WAM!NET Content Studio is helping many companies eliminate the waste of time and money on recreating digital assets because they aren’t easily and quickly located and shared among the people who need them.

Our clients are assured of the robustness and security of Savvis’ global managed infrastructure that safely stores digitial assets for those in the graphic arts, prepress, print, publishing and advertising industries alike.

A library, or multiple libraries depending on client needs, is established. Assets are uploaded into the central storage centre along with a range of automatically captured metadata. Additional metadata can be nominated by clients to maximise search functionality.

Access levels and permissions are embedded in user’s profiles, and will limit what they can or cannot do once within Content Studio. For example, the Marketing Manager may have access to all assets and the ability to delete assets, whereas a printer may only be able to browse the archive and download assets, and a third party such as a photographer may be able to upload to a certain library only.

WAM!NET Content Studio has been designed with outstanding functionality which in turn addresses some of the most common brand management issues, including:

• Large files, which do not email, can be simply downloaded to the users desktop

• Common Mac creative files such as tiffs, eps, mpegs, sits, etc., can be easily nominated for download in PC friendly formats such as jpg, wav and zip without the need for supplier intervention

• High resolution files are stored in the portal but a range of file sizes can be nominated by the user for download, which is ideal for proofing

• Text from creative, jpg and pdf files can be simply extracted, which is ideal for selecting pre-approved and published text without supplier intervention

• Story boards and video previews can be generated for virtually every video file format without the need for download (streaming/transcoding on the fly)

• With automatic collection of metadata, and powerful and simple search engine and thumbnail previews, WAM!NET Content Studio is an invaluable brand manager.

The assets themselves are stored in secure data centres in the USA. Network operations centres in the USA and Asia oversee the infrastructure, and security is managed to world’s best standards. There is also redundancy within each data centre in addition to the mirroring of assets across multiple sites, which allows guaranteed access to assets, 24/7, 365 days a year.

The automated features of WAM!NET Content Studio also provide continuous regular updates at no cost, so new features and functionality are added to keep your service up to date and ahead of static, in-house solutions.

Clients access the service on a subscription basis, which can be bundled with the transport service. Clients do not pay for hosting, licensing fees and other capital expenses for hardware, software and security and simply outsource this to the world’s leading remote storage provider. This represents a low risk, affordable alternative to acquiring and hosting your own solution.

Digital Quay can provide prospective customers with quick calculators that allow evidence based decision making and assessment of the advantages of using WAM!NET Content Studio over their own in-house solutions.

Included with WAM!NET Content Studio is the ability to generate URLs to automatically and securely login to Content Studio. These can be embedded within web sites or emailed to individual users, saving them the need to remember login details.

Once a WAM!NET user has been granted access to Content Studio, the Build URL tool can be used to create a specific URL for that account. This tool can also be used to generate a URL that is specific to downloading a particular asset. This is an exceptionally handy tool for downloading large files to ad-hoc users who are not WAM!NET Transport services subscribers and/or don’t have access to a public FTP client. The process is as simple as emailing the person who needs the file the URL. They click on the link in the email and the file immediately starts downloading.

Provisioning of WAM!NET Content Studio libraries typically takes three to five business days. This means you could be adding assets to a fully functional remote storage library within days. Compare this to trying to implement an in-house solution which could take months, following a lengthy and potentially risky internal implementation of a do-it-yourself solution.